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The Corner Butcher Shop

The Corner Butcher Shop combines the old-world charm of a local butcher with the high-end quality of modern shops. They needed a brand that would reflect their commitment to craft, community, and quality.

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Through my Brand Sprint, I designed their brand from the ground up. Starting with logo concept and creation, I captured the essence of tradition and expertise with a modern edge. The visual identity extended into my unique single-page style guide—complete with fonts, color palette, brand voice, tone, and copy style. Every element was intentionally crafted to exude quality, trust, and community connection, creating a brand that feels like a staple in the neighborhood while standing out in the market.

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The Corner Butcher Shop now has a refined, consistent brand presence that elevates its customer experience both in-store and online.

My Role

Design, Creative Direction, 

Writing

Client

Job

The Corner Butcher Shop

Brand Sprint / Identity & Style Guide

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© 2024 Mean More • Larry Washington

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